I. Stumbling On Big Questions
In 2005, four weeks after I received semikha, two weeks after our second son was born, my wife Natalie and I moved to Evanston. As the new rabbi at Northwestern Hillel, there were many things to do, many people to meet. But the biggest thing to do, programmatically anyway, was prepare for the High Holidays.
Like many campuses, Northwestern has an area where theater groups, political groups, fraternities and sororities hang big painted sheets to announce their upcoming events: “Party at Sig Ep Saturday night!” or “Shakespeare’s A Winter’s Tale, Thursday to Sunday in Shanley.” So to publicize the High Holidays, I figured we could hang a painted sheet, something like, “Yom Kippur, Wednesday. Repent!”
But a funny thing happened on the way to Yom Kippur. We realized two things: First, we could afford to make something slightly nicer than a painted sheet. So we printed an 8-foot by 3-foot banner at Kinkos. Second, instead of making a statement, we could ask a question.
Statements and announcements, it seemed to me, could linger in the air and easily be ignored. A question, by contrast, enters into the mind. You can’t walk by a question, a good question, and ignore it with the same ease that you ignore a statement. The old TV ad is a perfect case in point. “It’s 10 pm: do you know where your children are?” is far more evocative than “It’s 10 pm. Make sure your kids are safe.”
So we made a banner that asked what we thought was the basic question of the High Holidays: What will you do better this year? Underneath we wrote, Experience the High Holidays, and we listed the website for Hillel.
It turned out that this banner, created in my first weeks as a rabbi on campus, would be the seed of a much larger project, one that has influenced my professional career and my approach to education, leadership, community, and spiritual life. A little over a year ago, I left Northwestern Hillel to lead the national development of Ask Big Questions, which this year will be active on over 20 campuses, training over 100 students in the skills of text-centered reflective community conversation, and reaching tens of thousands of people from various walks of life in-person, online, and in print.
As we journey through this Elul, I want to go back to that Elul seven years ago. Here we are again in Elul. Here we are again, preparing for the High Holidays. Here we are again, a full shemitta cycle later, with the chance to discover, or rediscover, some Big Questions.